Email Marketing Specialist – B2B Technology

📋 Description

• Plan, create, execute, and report on B2B email marketing campaigns from initial concept through
• Build, manage, schedule, and optimize email campaigns and automated workflows using Klaviyo.
• Develop targeted campaigns for prospects, leads, customers, partners, and other relevant audience
• Create lead-nurturing sequences based on audience lifecycle stage, behavior, engagement, interests
• Write concise, engaging, persuasive, and conversion-focused email copy, including subject lines
• Develop newsletters, product updates, educational content, promotional campaigns

🎯 Requirements

• Proven professional experience in B2B email marketing, preferably within a technology-focused
• Hands-on experience using Klaviyo, including campaign creation, scheduling, automated flows
• Excellent written English with strong email copywriting and editing capabilities.
• Ability to write concise, engaging, persuasive, and audience-specific messaging without relying on
• Strong understanding of B2B buying journeys, lead nurturing, lifecycle marketing, and audience
• Experience developing and managing automated email flows and sophisticated nurture sequences.

🎁 Benefits

• Remote working opportunity based in India.
• Opportunity to work on B2B marketing programs within a technology-focused environment.
• Exposure to AI infrastructure, cloud, GPU computing, enterprise technology, and other technical
• Hands-on ownership of email strategy, campaign execution, automation, segmentation, testing, and
• Opportunity to work extensively with Klaviyo and develop advanced email marketing and lifecycle
• Cross-functional collaboration with marketing, content, SEO, sales, and product teams.