Engagement Marketing Strategist

📋 Description

• Partner closely with Client Managers to understand client goals, workforce needs, business moments
• Develop client-specific communication strategies and campaigns to measurably improve awareness
• Equip Client Managers with strategic recommendations, talk tracks, campaign plans, and
• Advise on audience segmentation, message sequencing, channel mix, localization, timing, calls to
• Support client launches, open enrollment, benefit changes, new-hire moments, relaunches, and other
• Develop custom communications and marketing recommendations, balancing client objectives, member

🎯 Requirements

• 5–8 years of experience in lifecycle marketing, customer marketing, member engagement, client
• Experience developing communication or engagement strategies for multiple audiences, customers
• Experience planning and executing multi-touch, multi-channel campaigns and understanding how
• Strong strategic consulting skills, with the ability to understand a business need, identify the
• Excellent written and verbal communication skills, including the ability to make complex ideas
• Comfort using data and performance insights to make recommendations, prioritize opportunities, and

🎁 Benefits

• Medical / Dental / Vision / Disability / Life Insurance
• High Deductible Health Plan with Health Savings Account (HSA) option
• Flexible Spending Account (FSA)
• Access to coaches and therapists through Modern Health's platform
• Flexible Time Off
• Company-wide Collective Pause Days