Founding Director, Product Marketing

Added
1 hour ago
Type
Full time
Salary
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Related skills

fintech positioning product marketing messaging b2b2c

πŸ“‹ Description

  • Define and continually sharpen how Cardless is positioned against competitors and alternatives
  • Own content strategy, structure, and copy for the Cardless website, directing design and
  • Build and maintain the core sales collateral (pitch decks, one-pagers, case studies, competitive
  • Plan and execute go-to-market for new products, features, and brand partnerships, including press
  • Drive external content (blog posts, case studies, LinkedIn messaging) and work with PR on speaking
  • Prioritize and sequence launches; the market hears about the right things at the right time.

🎯 Requirements

  • 5–8+ years in product marketing with ownership of positioning and messaging at a B2B or B2B2C
  • Experience owning both a company website and sales collateral built from the same narrative.
  • Strong writing ability to translate complex financial/technical products into clear stories for
  • Hands-on IC experience; able to write decks and collateral without a built-out team.
  • Experience working directly with sales/partnerships teams to iterate on collateral.
  • Comfortable directing external design/creative resources; strong eye for design.

🎁 Benefits

  • Meaningful start-up equity
  • 100% health, vision & dental primary coverage
  • 75% health, vision & dental dependent coverage
  • Catered lunches
  • $250/month commuter benefit
  • Parental leave
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