Growth Marketing Lead

📋 Description

• Own the brand's P&L and its growth targets for revenue, new customers, and CAC
• Set channel mix and budget allocation within the envelope agreed with Demand & Strategy
• Build the brand's growth narrative for monthly business reviews and EBRs
• Set the brand's creative strategy and own its creative territories
• Approve the monthly creative allocation (territory and style split) proposed by your Creative
• Hold the creative quality bar and give final sign-off on the brand's performance creative

🎯 Requirements

• 8 to 12 years in DTC growth or performance marketing
• Direct ownership of a brand's or business line's P&L and growth targets
• Hands-on fluency across growth marketing: paid social, paid search, social commerce including
• Strong creative judgment: knows what good performance creative looks like and can articulate why
• Experience leading a team across disciplines
• Commercially sharp: comfortable with unit economics, contribution margin, and making trade-offs

🎁 Benefits

• Medical, dental, and vision coverage
• 401k match
• Equity in Mammoth Brands
• Flexible time off and working hours
• L&D stipend
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years