Growth Marketing Lead

Added
4 minutes ago
Type
Full time
Salary
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growth marketing performance marketing paid social paid search tiktok shop
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πŸ“‹ Description

  • Own the brand's P&L and its growth targets for revenue, new customers, and CAC, along with the
  • Set channel mix and budget allocation within the envelope agreed with Demand & Strategy.
  • Build the brand's growth narrative for monthly business reviews and EBRs: what is working, what is
  • Set the brand's creative strategy and own its creative territories, evolving them with performance
  • Approve the monthly creative allocation (territory and style split) proposed by your Creative
  • Hold the creative quality bar and give final sign-off on the brand's performance creative.

🎯 Requirements

  • 8 to 12 years in DTC growth or performance marketing, with direct ownership of a brand's or
  • Hands-on fluency across growth marketing: paid social, paid search, social commerce including
  • Strong creative judgment: you know what good performance creative looks like and can articulate why
  • Experience leading a team across disciplines.
  • Commercially sharp: comfortable with unit economics, contribution margin, and making trade-offs
  • Brings urgency and structure, and can build relationships in a matrixed organization.

🎁 Benefits

  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and working hours
  • L&D stipend
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years

πŸ›ƒ Visa sponsorship

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