Head of Growth & Lifecycle

📋 Description

• Lead global growth and lifecycle strategy to drive acquisition and retention
• Design end-to-end customer lifecycle programs (onboarding, engagement, loyalty, win-back)
• Leverage data, AI, marketing automation and personalization at scale
• Lead a culture of experimentation with A/B testing and optimization
• Partner with Data to define growth metrics and inform decisions
• Oversee the MarTech ecosystem, ensuring data integrity and dashboards

🎯 Requirements

• Proven leadership in Growth, Lifecycle Marketing, CRM or related fields
• Track record of driving acquisition, activation, retention and value
• Expertise in lifecycle marketing, segmentation, personalisation, automation
• Commercial mindset with strong analytical skills and revenue insights
• Experience with MarTech: CRM, CDPs, marketing automation and analytics tools
• Collaborative leader across Product, Data, Tech, Sales and Marketing
• Inspiring people leader with stakeholder management and communication skills
• Strategic yet hands-on, customer-first mindset and continuous improvement
• Experience in fast-paced, high-growth environments (B2B/B2C)

🎁 Benefits

• Prezzeeversary Leave – extra annual leave for each year with us
• BirthYay Leave – paid day off in your birthday month
• Novated Car Leasing – tax-smart car bundle
• ClassPass Membership – fully covered wellness credits
• Flexible Work Perks – flex hours, Culture Swap Days, work from anywhere 30 days/year
• Prezzee Staff Discounts – exclusive deals on Prezzee gift cards