Head of GTM, Antidepressants Support App

📋 Description

• Lead the 0→1 go-to-market strategy for a mental health app.
• Oversee user research, positioning, messaging, and growth experiments.
• Build acquisition channels across organic, paid, content, and referrals.
• Own ASO and organic growth loops for app store visibility.
• Partner with product and analytics teams to optimize conversion and monetization.
• Establish a lean growth function with scalable processes.

🎯 Requirements

• 6+ years in growth or go-to-market roles for consumer mobile apps.
• Proven ability to discover/validate acquisition channels and run retention-driven growth strategies.
• Hands-on ASO and paid UA experience across major mobile platforms.
• Strong data fluency: cohort/retention/CAC-LTV, attribution, incrementality, metrics.
• Practical knowledge of AppsFlyer, Adjust, Meta, Google UAC, Apple Search Ads, TikTok, GA4
• Experience launching consumer mobile products in the US or Western Europe with GDPR/ATT

🎁 Benefits

• Opportunity to lead 0→1 GTM for an early-stage mental health app.
• Autonomy over product-market fit, growth strategy, and monetization.
• Build and lead a lean growth team as the product scales.
• International, mission-driven environment with privacy-focused approach.
• Fully remote work model.
• Competitive compensation package; salary to be determined.