Head of Marketing

📋 Description

• Own and continuously evolve the company’s category positioning, developing a differentiated market
• Lead demand generation strategy end-to-end, with a strong focus on building qualified pipeline and
• Define and continuously refine customer personas and buyer journeys, particularly for mid-market
• Develop positioning and messaging that translate complex product capabilities into clear
• Advise on pricing and packaging strategy, ensuring commercial messaging reflects how different
• Partner closely with Product to translate roadmap developments into customer-focused narratives

🎯 Requirements

• 5+ years of experience in B2B SaaS product marketing, including developing marketing plans and
• Demonstrated experience in product marketing, positioning, and commercialization within mid-market
• Proven ability to shape category positioning and market narratives for products entering new or
• Experience with e-commerce, ERP, hospitality, Business Intelligence platforms, or closely related
• Strong understanding of full-funnel marketing, from positioning and demand generation through
• Experience launching products and developing the messaging, collateral, enablement, and

🎁 Benefits

• Fixed annual salary of €40,000.
• Performance-based incentive and bonus structure linked directly to revenue impact.
• Commission ranging from 5% to 25% on revenue generated, with no stated earning ceiling for strong
• Fully remote working opportunity from anywhere within EMEA.
• Working hours aligned with CET/CEST business hours.
• High level of autonomy and ownership over the marketing function.