Head of Marketing

📋 Description

• Develop and own Strike's global marketing strategy, priorities, operating plan, and budget.
• Build the marketing organization from the ground up, including its people, processes, technology
• Develop a deep understanding of Strike's customers, segments, behaviors, and motivations, and use
• Own go-to-market strategy for major product launches, new markets, and strategic initiatives.
• Build product marketing capabilities that clearly communicate who Strike's products are for, why
• Build a scalable customer acquisition engine across paid search, app stores, affiliates, creators

🎯 Requirements

• Significant experience leading growth or marketing at a scaled consumer technology, fintech
• Experience building or materially transforming a marketing function rather than simply inheriting
• A true builder mentality. You should be comfortable personally doing work before you have a team to
• Demonstrated success building, testing, and scaling customer acquisition channels.
• Strong command of marketing economics, including CAC, LTV, payback periods, cohort analysis
• Experience implementing marketing attribution, analytics, and measurement infrastructure.

🎁 Benefits

• Equity in a high-growth startup
• Cell phone and internet reimbursement
• Flexible PTO, sick leave, and parental leave
• No trading fees when you buy and sell bitcoin on Strike