Head of Patient Growth Marketing

📋 Description

• Own paid, lifecycle, and organic patient growth marketing.
• Build foundational martech, measurement, and attribution systems.
• Create creative processes to boost testing velocity.
• Collaborate with Engineering, Data Science, and Product.
• Lead and develop a high-performing growth team.
• Align patient and provider growth across the marketplace.

🎯 Requirements

• Deep growth marketing expertise with Google, Meta, and OTT/OLV.
• Led lifecycle marketing teams; skilled with email, SMS, and push.
• Martech and attribution experience: build vs buy, MMM.
• Partner closely with Engineering and Product for shared outcomes.
• Experience deploying AI-forward marketing strategies.
• Clear communicator for non-experts, execs, and boards.

🎁 Benefits

• Equity compensation
• Medical, Dental, and Vision coverage
• 401K
• Work-from-home stipend
• Therapy reimbursement
• Flexible PTO