Integrated Marketing Manager

📋 Description

• Lead end-to-end marketing strategy, briefing, and execution for co-marketing advertiser
• Manage the UK Advertiser Co-Marketing Brand Toolkit workstream, evaluating GSO intake submissions
• Partner closely with GSO to identify target advertisers, build commercial brand partnership
• Act as brand guardian, ensuring all activations meet strict brand safety, audience fit, and IP
• Oversee external experiential, creative, and production agencies to keep activations on timeline
• Lead cross-functional (XFN) alignment across Creative Strategy, Insights, Editorial, Product

🎯 Requirements

• Minimum 6 years of experience in consumer marketing, brand partnerships, creative strategy, or
• Bachelor’s degree in marketing, communications, business, a related field or equivalent experience.
• Proven track record of leading pop-up or IRL experiential programs from planning through launch.
• Experience ideating on and reviewing creative work, upholding brand standards, and giving clear
• Demonstrated experience working in close collaboration with Sales teams to drive commercial revenue.
• Excellent brief-writing, stakeholder management, and agency oversight skills.