Manager Paid Media

📋 Description

• Lead paid media strategy and budget allocation across products, geographies, languages, audiences
• Optimize investments based on key business metrics, including ROI, CAC, ROAS, LTV, and CPI.
• Develop scalable full-funnel media strategies covering acquisition, consideration, conversion
• Identify opportunities to improve media efficiency and maximize customer lifetime value.
• Own end-to-end campaign strategy, execution, optimization, and performance across multiple paid
• Manage campaigns across channels such as: Google Ads, Google Search, Performance Max, DV360, Meta

🎯 Requirements

• Bachelor's degree in Marketing, Business, Economics, Statistics, or related field; MBA preferred.
• 7–12 years of experience in Paid Media, Performance Marketing, Growth Marketing, or related fields.
• Strong experience developing and executing full-funnel marketing campaigns.
• Proven experience managing large-scale, multi-channel paid media campaigns with significant budget
• Experience developing and executing global media strategies across multiple markets and languages.
• Strong analytical and data-driven decision-making skills.

🎁 Benefits

• Work with a dynamic team where change is a way of life.
• Access to knowledgeable internal teams for continuous learning.
• Opportunity to make a meaningful impact on the company's growth.
• Collaborative culture that values innovative thinking and initiative.