Marketing Experimentation & Optimization Lead

📋 Description

• Own the full efficiency chain: spend, mix, setup, creatives.
• Turn questions into test plans with explicit assumptions.
• Own the signal layer: pixels, events, conversions and optimization goals.
• Analyze Meta, Google, and TikTok: bidding, budgets, audiences.
• Design experiments: lift tests, geo-lifts, ablations, pre/post analyses.
• Establish QA, playbooks for rigorous, repeatable experiments.

🎯 Requirements

• Strong quantitative background in engineering/math/stats/CS or equivalent.
• 4+ years in analytics, experimentation, measurement, or similar.
• Solid A/B testing, geo experiments, and power analysis.
• Strong SQL with BI experience to understand analyses.
• Curious about ad platforms; explicit assumptions when data is imperfect.
• Fluent English.

🎁 Benefits

• Base salary plus significant bonus potential.
• Stock options.
• 40% discount on Fever events and experiences.
• Madrid-based with home-office setup.
• Health insurance and Cobee benefits (tax exemption).
• English/Spanish lessons.