Marketing Lead, ACQ RE

📋 Description

• Build and launch the direct-to-raise paid funnel end to end: ads, lead magnet, opt-in page
• Plan and buy media on Meta, Google, and YouTube against the cost-per-dollar-raised target, testing
• Write and run every email sequence in the funnel: opt-in confirmations, booked-call reminders
• Own the marketing-to-IR handoff: agree on a shared definition of a qualified lead, a booked call, a
• Route every public-facing claim through Legal/Compliance before it goes live, maintain a

🎯 Requirements

• Has built and run a paid funnel from ad to booked human call to closed revenue, and can show the
• Hands-on media buyer on Meta, Google, and YouTube who reads a CAC and LTV model and makes spend
• Writes ad copy, landing pages, and email sequences without a copywriter, and is comfortable with
• Has run a funnel that hands off to a human sales team and owned the handoff metrics (show rate
• Has marketed a regulated or high-scrutiny product (investments, real estate syndications, financial

🎁 Benefits

• Flexible Unlimited Paid Time Off and Company-wide Holidays
• Employer sponsored Medical, Dental, & Vision plans
• $1,950 annual Employer HSA contribution
• FSA options including dependent care
• Employee assistance program and mental health resources
• Employer match program for 401(k), eligible for both Traditional and Roth accounts