Added
14 days ago
Type
Full time
Salary
Salary not provided

Related skills

customer marketing b2b marketing customer advocacy nps win/loss analysis
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📋 Description

  • Own and evolve Andela’s client marketing strategy, developing programs that strengthen client
  • Serve as the internal champion for the client perspective — ensuring client voices shape product
  • Partner closely with Sales, Customer Success, and Product to identify client milestones, success
  • Develop segmented marketing programs, events, and experiences for key client cohorts, supporting
  • Design, manage, and continuously evolve Andela’s Client Advisory Board (CAB), including membership
  • Build strong, trusted relationships with CAB members and ensure the board serves as a meaningful

🎯 Requirements

  • 7+ years of B2B marketing experience, with at least 3 years in a client marketing, customer
  • Proven experience managing or contributing to a Client Advisory Board or similar executive client
  • Demonstrated track record of running Voice of the Customer and/or NPS programs with measurable
  • Experience producing client case studies, testimonials, and customer advocacy content at scale.
  • Hands-on experience with win/loss analysis programs, including interview design, facilitation, and
  • Comfortable working cross-functionally with Sales, Customer Success, Product, and senior leadership
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