Marketing Manager Taiwan

📋 Description

• Own Spotify Taiwan's consumer marketing strategy
• Develop and execute integrated campaigns across digital, social, OOH
• Lead go-to-market for product launches and cultural moments
• Localize campaigns for Taiwanese audiences with cultural relevance
• Use insights to optimize marketing effectiveness
• Measure and communicate campaign performance to leadership

🎯 Requirements

• 6+ years in consumer/brand marketing, Taiwan experience
• Deep knowledge of Taiwan music and culture
• Led integrated campaigns with measurable results
• Created campaigns/content with outsized reach and engagement
• Data-driven, with ability to build business cases
• Experience managing agencies and cross-functional partners