Performance Marketing Manager, Paid Search & AI Advertising

📋 Description

• Own the strategy across Google Ads, Bing, and ChatGPT advertising, with the opportunity to expand
• Develop channel-specific strategies based on audience intent, available targeting capabilities, and
• Own budget allocation, forecasting, and performance against pipeline targets.
• Balance investment across branded, non-branded, competitor, and product-specific campaigns, along
• Identify opportunities to scale high-performing campaigns and build repeatable playbooks for new
• Develop testing roadmaps across audiences, messaging, bidding, conversion experiences, and new

🎯 Requirements

• 5–11 years in performance marketing, paid search, or B2B growth marketing, ideally in developer
• Deep hands-on expertise in Google Ads and experience managing Microsoft Advertising.
• Proven experience personally building, launching, and optimizing paid search campaigns.
• Strong understanding of campaign architecture, keyword intent, bidding strategies, negative
• Experience testing new advertising platforms or emerging acquisition channels. Curiosity about
• Strong experience with conversion rate optimization, landing page development, and A/B testing.

🎁 Benefits

• Medical, dental, and vision coverage
• Flexible vacation
• 401(k) plan
• Life insurance
• Meals on in-office days in the US
• Equity