Principal Creative Director, AI Video

📋 Description

• Define and lead the creative direction of AI-native video, motion, and design projects, setting a
• Personally develop and produce creative work that demonstrates how generative AI can deliver
• Create brand films, campaign assets, and product storytelling that combine traditional production
• Establish the creative technology stack, selecting and applying generative AI tools while defining
• Design repeatable workflows, production methods, and creative principles that enable the wider team
• Identify the strengths and limitations of emerging AI tools and translate them into practical

🎯 Requirements

• At least 10 years of experience across video, motion, or design, combining creative direction with
• Recent experience creating or directing work using generative AI, with a portfolio demonstrating
• Deep knowledge of current generative AI tools and production technologies, including their
• Demonstrated ability to build repeatable AI-powered creative workflows that other team members can
• Strong creative judgment and the ability to balance technical innovation with brand quality
• A clear perspective on responsible AI use, particularly regarding likeness rights, disclosure, and

🎁 Benefits

• Annual gross base salary range of USD $170,000–$225,000, with final compensation localized
• Potential stock grant opportunities, depending on role, employment status, and location.
• Flexible paid time off.
• Optional flexible coworking office membership through IWG.
• Additional perks and benefits based on employment status and country.
• Access to a globally distributed, remote-first working environment.