Principal Product Marketing Manager, Competitive

📋 Description

• Own GitLab's competitive positioning for AI and agentic software development end to end, from
• Own the operating rhythm that converts competitive signal into a position and action within days
• Give Product an opinionated read on what competitive movement means for roadmap sequencing
• Build the compete assets, plays, and objection handling the field uses against named competitors
• Partner with Growth and Campaigns on competitor displacement campaigns, accountable for their
• Brief Investor Relations, industry analysts, sales, and executive leadership with the same rigor

🎯 Requirements

• Proven impact at the organizational and industry level
• Deep domain expertise in SDLC, DevSecOps, and agentic software development to engage technical
• Track record of driving competitive positioning that delivers measurable win-rate impact
• Fluency in the AI/agentic coding landscape and competitor exposure areas
• Established thought leadership with industry recognition (speaking, publications, advisory roles)
• Experience briefing executives, investor relations, and industry analysts

🎁 Benefits

• Benefits to support your health, finances, and well-being
• Flexible Paid Time Off
• Team Member Resource Groups
• Equity Compensation & Employee Stock Purchase Plan
• Growth and Development Fund
• Parental Leave