Product Marketing Lead, Experience

Added
5 hours ago
Type
Full time
Salary
Salary not provided

Related skills

fintech gtm positioning product marketing messaging
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๐Ÿ“‹ Description

  • Build customer and market insight through research, customer conversations, usage signals
  • Define positioning, messaging, segmentation, proof points, and the product story to address the
  • Lead high-impact launches from early strategy through readiness, channel activation, adoption
  • Build focused go-to-market plans across the channels that matter, with clear audiences, owners
  • Partner with Product and Engineering early enough to influence the product roadmap, priorities
  • Equip Revenue Marketing, Sales, Customer Success, Support, and partners with the stories and tools

๐ŸŽฏ Requirements

  • A track record of bringing complex, technical, platform, developer, AI or FinTech products to
  • Experience leading multiple high-impact launches across channels showcasing measurable results.
  • Strong customer discovery, segmentation, positioning, storytelling, and product context.
  • The ability to simplify complexity without losing accuracy or credibility.
  • Comfort working with technical and commercial audiences and influencing across functions without
  • Range across launches, adoption, lifecycle, enablement, measurement, competitive insight, and

๐ŸŽ Benefits

  • Unlimited holidays
  • 4 months paid family leave regardless of gender
  • Annual learning fund
  • Digital-first company with remote work and hubs
  • Personal development through new challenges and training
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