Product Marketing Manager

📋 Description

• Lead messaging and go-to-market strategy, identifying and staying ahead of market trends and buyer
• Provide Voice of Customer (VoC) insights to product management and sales/marketing to help inform
• Develop and maintain persona-based value messaging, sourcing fresh market insights and proof points
• Own the end-to-end product launch process — from market research and pricing through
• Own the internal connections, in partnership with Product and Enablement, to advise on and update
• Develop and collaborate on content for the Sales Enablement, Digital and Client Success teams.

🎯 Requirements

• 4-7 years in B2B product or portfolio marketing role, SaaS ideal
• Proven ability to manage a product launch cycle
• Confidence and experience driving and executing cross-functional projects
• Independent self-starter: ability to think clearly, think differently, and manage multiple
• Highly developed interpersonal and written/spoken communication skills
• Strong communication and business skills; ability to research and articulate a PoV, build a

🎁 Benefits

• Innovative work
• Growth opportunities
• Caring co-workers
• A chance to do work that fills us with a sense of purpose
• Flexible hybrid work approach
• Diversity, equity, inclusion and belonging (DEIB) are part of Benevity's DNA