Senior Audience Marketing Manager

📋 Description

• Own and communicate the audience marketing strategy for an assigned industry vertical tied directly
• Establish the measurement model connecting audience activity to business outcomes — new and
• Present vertical performance and investment cases to marketing and sales leadership with a clear
• Own the marketing contribution to the vertical's pipeline in direct partnership with the Sales
• Build and run marketing programs into the vertical's existing customer base, driving engagement
• Participate in the vertical's pipeline cadence, reporting progress and gaps alongside the sales and

🎯 Requirements

• 6+ years of experience in B2B marketing, with direct accountability for pipeline or revenue outcomes
• Experience designing and executing account-based, vertical, or industry-specific marketing programs
• Track record partnering directly with sales organizations against a shared account list and shared
• Demonstrated ability to tie marketing programs to pipeline and revenue outcomes, not activity
• Deep understanding of B2B SaaS buying processes and multi-persona buying committees, and experience
• Working fluency across the full demand marketing mix — field, digital, email, content, and events —

🎁 Benefits

• Health, dental, and vision coverage, beginning on the first day of employment. Five9 covers 100% of
• Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer
• Access to an innovative mental health support platform that offers personalized care and resources
• Generous employee stock purchase plan
• Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave
• Annual performance bonus, stock, and/or other applicable incentive compensation plans