Senior Demand Generation Manager

📋 Description

• Develop and execute a content-led digital demand generation strategy aligned to pipeline creation
• Prioritize content investment and channel mix based on pipeline potential, audience intent, and
• Ensure digital and content execution is tightly integrated with global campaign strategy, regional
• Continuously test and evolve content formats and distribution approaches to stay ahead of audience
• Own the strategy and execution of digital content programs designed to drive pipeline, including
• Ensure content is built with distribution and pipeline impact in mind from the start.

🎯 Requirements

• 7+ years in digital marketing, content marketing, or demand generation in B2B SaaS
• Proven track record of driving pipeline and revenue through content-led digital programs
• Experience operating across both PLG and SLG go-to-market models
• Strong background in content strategy, campaign execution, and marketing automation platforms
• Track record of building and optimizing integrated content programs in close partnership with sales
• Thinks in terms of pipeline, accounts, and revenue

🎁 Benefits

• Competitive equity package
• Flexible schedule
• Full medical coverage
• Flexible PTO
• Wellness reimbursement
• Monthly lunch stipend