Senior Demand Generation Manager

📋 Description

• Manage the demand generation plan and contribute to the sourced-pipeline number that feeds sales.
• Recommend the channel mix and budget allocation, and run the day-to-day of the engine, measured on
• Diversify demand beyond paid search into new channels including LinkedIn, paid social, TikTok
• Own and fix the flow from lead to sale and the handoff to sales, cut by audience across SMB
• Partner closely with the SDR and sales teams on follow-up cadence and service-level agreements to
• Support and help grow an account-based (ABX) motion against our target-account list, and shift our

🎯 Requirements

• 5+ years of experience in demand generation or growth marketing, preferably at a high-growth B2B
• A track record of owning a pipeline or MQL/SAL/SQL number and hitting it, with a goal- and
• Hands-on experience planning and managing paid media channels (paid search, LinkedIn, paid social
• Experience with account-based marketing or ABX, including how to define target accounts and
• Strong command of marketing funnel and pipeline metrics (MQL, SQL, conversion rates, cost per lead
• Can build and interpret dashboards and reporting for demand and growth channels, and knows

🎁 Benefits

• Exceptional Health Coverage – We cover 95% of medical, dental, and vision premiums for employees
• Strong Retirement Match – 401k with up to 4% company match that's immediately vested (no waiting
• Generous Time Off – 20 PTO days, 48 hours sick time, 9 paid holidays, plus a paid volunteer day to
• Annual International Retreat – All-expenses-paid company trip to connect with teammates in amazing
• Life Happens Coverage – Company-paid life insurance ($50k), AD&D, and short-term disability
• Grow With Us – $300 annual professional development stipend, plus an incredible sabbatical at 5