Senior Director, Growth & Demand Marketing

📋 Description

• Drive strategic pipeline growth: conceptualize, build, and optimize targeted, multi-channel B2B
• Lead events & field marketing: oversee Wrike's event portfolio, ensuring seamless integration
• Sales & executive alignment: partner cross-functionally with VPs of Sales and Sales Development
• Measurement & optimization: establish campaign-level KPIs, optimize demand gen funnel
• AI & workflow innovation: leverage Wrike's core workflows and implement AI tools to scale
• Team leadership & development: lead, mentor, and elevate a high-performing team spanning Demand

🎯 Requirements

• 10+ years of progressive B2B demand generation and growth marketing leadership experience at a SaaS
• Deep expertise in buyer's journey mapping, lead management frameworks, pipeline acceleration, and
• Proven track record running life-cycle marketing, email marketing, webinars, digital marketing
• Demonstrated ability to operate at a 2–3 year strategic horizon while remaining grounded in
• Track record of successful strategic alignment with enterprise sales leaders, field teams, and
• Mastery of marketing automation platforms (Marketo, Eloqua, Pardot), CRM tools, and demand gen

🎁 Benefits

• Flexible Time Off (FTO)
• Company 401(k) Match
• Parental Leave: 18 Weeks Maternity / 4 Week Paternity
• 2 Volunteer Days
• Health (medical, dental & vision) Insurance (EEs + Dependents)
• Disability (STD, LTD) & Life Insurance Plans (2x Salary, Capped)