Senior Field Marketing Manager, Northeast

📋 Description

• Local GTM: translate national objectives into local campaigns.
• Own regional budget and ROI against targets.
• Design regional activations and manage events/tradeshows.
• Lead localized demand generation programs and outbound efforts.
• Execute partner GTM plans and co-host events with partners.
• Build community engagement and retention programs with measurable impact.

🎯 Requirements

• 7+ years in B2B Field Marketing or Integrated Marketing with proven localized campaigns that generate pipeline.
• Owner mindset: treat territory as own business; drive strategy and execution.
• Data-driven with Salesforce and marketing analytics; track ROI and optimize spend.
• Excellent written, verbal, and presentation skills to share results with leadership.
• Highly organized; manage complex events and multiple campaigns with disciplined follow-up.
• Strong partner relationships and ability to work with regional Sales teams.

🎁 Benefits

• Competitive benefits and wellness program.
• Company retreats and ongoing learning opportunities.
• Total Rewards philosophy overview.
• Inclusive, diverse workplace and equal opportunity employer.
• Accommodations for disabilities and religious beliefs.