Senior Integrated Campaigns Manager

Added
23 days ago
Type
Full time
Salary
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Related skills

analytics campaign management marketing demand generation positioning

πŸ“‹ Description

  • Set Harvey's global integrated campaign strategy. Define the audiences, segments, narratives, and
  • Turn audience insight into differentiated positioning. Develop messaging rooted in primary
  • Translate company priorities into market-facing programs. Partner with Product, Sales, and business
  • Orchestrate the full marketing system. Bring together digital, social, communications and analyst
  • Analytics and optimization. Track and report key campaign goals, performance metrics, and operating
  • Raise the creative and strategic bar. Establish what great campaign thinking looks like at Harvey

🎯 Requirements

  • 5+ years of B2B marketing experience, including significant ownership of integrated campaigns
  • Strong commercial instincts. You've owned multi-million-dollar investments and understand how to
  • Exceptional positioning and messaging judgment. You know how to get from audience research and
  • Exceptional cross-functional influence. You've orchestrated digital, social, communications
  • Hands-on fluency with AI. AI is already part of your campaign workflow. You have informed opinions
  • Comfort with ambition and ambiguity. You can create clarity where there isn't yet a playbook, move

🎁 Benefits

  • $136K – $187K β€’ Offers Equity
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