Senior Market Researcher, Insurance Product & Marketing

📋 Description

• Independently lead market research projects from scoping and study design through questionnaire or
• Partner with stakeholders to clarify business questions, identify the decisions research should
• Conduct research with consumers, prospective and current members, and brokers to understand market
• Design and execute quantitative and qualitative studies, including surveys, interviews, concept and
• Support audience segmentation and market opportunity assessments by combining primary research with
• Track competitor offerings, positioning, and consumer trends, translating relevant developments

🎯 Requirements

• 5+ years of hands-on experience in market research, consumer insights, or a closely related applied
• Experience independently delivering research projects involving multiple stakeholders, from
• Strong quantitative research skills, including questionnaire design, sampling, data quality
• Experience applying qualitative methods to understand consumer motivations and explain quantitative
• Experience conducting research that informs marketing, positioning, audience strategy, or product
• Ability to combine primary research, secondary sources, and internal data into a coherent

🎁 Benefits

• Medical, dental, and vision insurance
• 11 paid holidays
• Paid sick time
• Paid parental leave
• 401(k) plan participation
• Life and disability insurance