Senior Marketing Lead

📋 Description

• Own the marketing strategy end-to-end, including planning, prioritization, execution, optimization
• Audit existing marketing activities and identify high-impact channels, initiatives, and experiments.
• Take full ownership of marketing channels and build scalable, automated processes.
• Develop and optimize email marketing, landing pages, conversion rate optimization, performance
• Manage and quality-check work delivered by part-time contractors across content, design, landing
• Scope projects, delegate effectively to contractors, agencies, specialists, and AI agents, and

🎯 Requirements

• Senior-level marketing experience with a proven record of owning end-to-end marketing strategy and
• Marketing B2C SaaS or subscription products with meaningful ownership of acquisition, conversion
• Strong systems-thinking with the ability to prioritize resources across the marketing funnel.
• Hands-on experience with email marketing, CRO and landing page optimization, Google Ads
• Project management and delegation tools, with experience directing contractors, agencies, and AI
• Self-directed, organized, and comfortable without heavy oversight.

🎁 Benefits

• 100% remote working.
• High autonomy in problem-solving and ownership.
• High-trust environment with minimal bureaucracy and fewer meetings.
• Flexible time off to support work-life balance.
• Small, supportive, collaborative general culture.
• Access to a network of SaaS professionals.