Senior Marketing Manager, Product Marketing

📋 Description

• Establish the product marketing function from scratch; align Marketing, Product, and Sales.
• Create positioning, messaging, and competitive frameworks for core product lines.
• Own GTM strategy and launch execution for high-priority brand launches.
• Develop GTM plans for digital product launches, including the mobile app.
• Build scalable GTM playbooks and enablement materials for new products and markets.
• Be the internal expert on product differentiation and evangelize clarity across the org.

🎯 Requirements

• 5-7 years in product marketing or GTM in multi-product environments.
• Experience developing positioning, messaging, and GTM across multiple products.
• Experience launching products end-to-end from strategy to measurement.
• Strong communicator and storyteller; able to influence stakeholders.
• Background in flex space, hospitality, real estate, SaaS, or related fields.
• Comfort operating in ambiguity and building structure from scratch.
• Proficiency in Google Suite; familiarity with HubSpot or Airtable a plus.
• Bachelor's degree in Marketing, Business, or related field; MBA a plus.

🎁 Benefits

• Heavily subsidized medical, dental, and vision plans for you and your family.
• Flexible paid time off to maintain balance.
• Paid parental leave to welcome a child.
• Annual professional development grants to grow your skills.
• 401(k) retirement savings program for long-term financial wellbeing.
• Wellness initiatives and additional employee support programs.