Senior Performance Marketing Manager, Global Paid Social & Mobile UA

📋 Description

• Own end-to-end global strategy and execution across paid social (Meta, TikTok, Snap, Reddit) and
• Drive a rigorous testing and learning agenda across creatives, audiences, bidding strategies, and
• Partner with Data Science and Analytics to design experiments, incrementality tests, and mobile
• Lead platform relationships with ad platforms and mobile measurement partners, aligning on betas
• Build and maintain performance dashboards and reporting for paid social and mobile UA spend, with
• Collaborate cross-functionally with Product Marketing, Legal, Engineering, Creative, Data Science

🎯 Requirements

• A minimum of 5+ years of hands-on performance marketing experience, with deep expertise in paid
• Proven track record owning large-scale paid social and mobile UA budgets and delivering measurable
• Strong technical aptitude and experience leveraging LLMs, no-code/low-code platforms, and
• Analytical and experimentation mindset; comfortable with spreadsheets and BI tools (e.g., Looker
• Deep experience with mobile measurement and privacy-aware execution, including SKAN, mobile
• B2C experience required; fintech, crypto, or high-consideration consumer financial products

🎁 Benefits

• medical, dental, vision, 401(k)