Senior Product Manager, Ads Targeting & Audience Activation

📋 Description

• Own the audience product surface end-to-end across owned and external surfaces
• Set the strategy for audience availability to advertisers and partners
• Shape Roku's modeled audience strategy with signals and models
• Expand audience reach into major external activation platforms
• Land new targeting signals and measure their value and impact
• Drive faster, more self-serve targeting setup for teams and buyers

🎯 Requirements

• 6+ years Product Management in ad tech/audience products
• Track record shipping audience/targeting products at scale
• Strong fluency in audience taxonomies, signals, data contracts
• Experience across DSPs/SSPs, DMPs/CDPs, measurement
• Highly analytical; quantify signal value and tradeoffs
• Cross-functional leadership across engineering, data science, analytics, privacy

🎁 Benefits

• Health, life, and disability insurance; equity awards
• Wellness programs and mental health resources
• Paid time off and parental leave
• Retirement options (401(k)/pension)
• Flexible Fridays with hybrid/remote options