Senior Product Marketing Manager

📋 Description

• Be a true partner to Product. Work alongside them from the earliest stages to shape the right
• Take offerings to market. Lead launch planning and execution that drives adoption and member
• Craft the story and arm the org to tell it. Turn member insights, pain points, and competitive
• Partner with the CRM Manager to decide which levers to pull, with which members, and when. Turn
• Work hand in hand with Rocket Loans and Rocket Mortgage to make 'one Rocket' real for members, from
• Understand our members and measure what matters. Use data and research to find which members need

🎯 Requirements

• 6-8 years in product marketing, ideally launching consumer financial products or features.
• You’ve taken launches from positioning to results, not just written the copy.
• Experience in financial products or a related space, such as fintech, banking, lending, or
• You have a curious mind and a passion for experimentation. You test messages and positioning, then
• You experiment with AI tools and have built them into your workflow to work faster and smarter.
• You’re a self-starter who thrives when the path isn’t fully mapped, and you’re excited to build a

🎁 Benefits

• Health, Dental & Vision Plans
• Life Insurance
• Long/Short Term Disability
• Competitive Pay
• 401k Matching
• Team Member Stock Purchasing Program (TMSPP)