Senior Product Marketing Manager, Agentic Identity Security (Apono)

📋 Description

• Define the narrative and market-entry strategy for Apono’s next chapter as part of 1Password.
• Evaluate existing positioning and messaging, preserve what remains valuable, and evolve what no
• Build deep understanding of customers, personas, use cases, market dynamics, and the challenges
• Own messaging, product marketing strategy, launch planning, sales enablement, and the content
• Partner closely with senior product, engineering, marketing, sales, and go-to-market leaders to
• Bring ideas from strategy through execution, using customer and market feedback to refine the story

🎯 Requirements

• Bring experience in cybersecurity, deep technology, or business-to-business (B2B) software, with an
• Bring a clear strength in product marketing, such as product launches, market-entry strategy
• Think strategically while staying close to execution, turning ambiguous opportunities into clear
• Work proactively and take ownership by identifying what needs to be done, building alignment, and
• Communicate with clarity and confidence with executive, product, engineering, sales, and marketing
• Use AI tools and agents thoughtfully to improve research, planning, messaging, and workflow scale

🎁 Benefits

• Immediate participation in 1Password's benefits program (health, dental, 401k and many others)
• Utilization of our generous paid time off
• Equity grant and, where applicable, participation in our incentive programs
• Maternity and parental leave top-up programs
• Competitive health benefits
• Generous PTO policy