Sr. Data Scientist, Performance Marketing

📋 Description

• Conduct deep strategic analysis to answer growth marketing ecosystem questions related to driving
• Evolve existing systems like geo-testing frameworks and other incrementality testing frameworks.
• Build and deploy statistical and machine learning models (propensity, forecasting, LTV) to optimize
• Develop new statistical models and maintain/improve existing models (user LTV, budgeting, long-term
• Collaborate with cross-functional partners across Product, Engineering, Analytics, Marketing, Data
• Evolve experimentation capabilities and tools to evaluate business impact of performance marketing

🎯 Requirements

• Minimum 5 years of combined post-graduate academic and industry experience applying scientific
• Master's degree in a quantitative field such as mathematics, statistics, computer science, or
• Hands-on experience building marketing measurement solutions to quantify business impact of
• Strong background in statistics and quantitative analysis, with experience applying advanced
• Expertise in at least one scripting language (ideally Python or R).
• Proficiency in SQL/Hive; ability to write efficient SQL queries.

🎁 Benefits

• Equity
• Base salary range: $139,764 - $287,749 USD