Sr. Director, Acquisition Marketing

📋 Description

• Own paid acquisition as a function — the strategy, the investment, the team, and the results.
• Accountable for how efficiently and how far every dollar of a seven-figure monthly media budget
• Set the multi-year direction of how NinjaTrader acquires traders worldwide.
• Sharpen what already works in the US while building paid acquisition across Europe and the rest of
• Decide which markets we enter, in what sequence, with what economics, and what it takes to operate
• Own the buildout of paid acquisition across Europe and rest of world end to end, from market

🎯 Requirements

• 12+ years of experience in growth or performance marketing, ideally in D2C subscription-based or
• Demonstrated ownership of a paid acquisition function at scale, with accountability for budget
• Proven experience building paid acquisition in new international markets from the ground up
• Track record managing seven figures or more in monthly media spend with strong unit economics.
• Deep expertise across web and mobile paid channels, including Google, Meta, YouTube, programmatic
• Strong command of CAC, LTV, ROAS, payback period, incrementality, and media mix modeling, with

🎁 Benefits

• Generous PTO
• 7 Paid Holidays Annually + 5 Conditional Holidays Annually
• 1 Service Day Annually
• 401k with 3.5% Company Match
• Paid Parental Bonding Leave
• Health, Vision, Dental Coverage