Sr. Director, Pre-License

📋 Description

• Own the Pre-License outcome end to end. Own revenue and contribution and manage the cost line
• Drive new-customer acquisition. Lead the growth-marketing motion — modern discovery (SEO/GEO
• Deliver product-experience excellence. Own the student experience that drives engagement and
• Build satisfaction and referral into a growth engine. Design the pre-license experience to drive
• Own the QE→CE handoff. Jointly own the attach playbook (the 30- to 90-day post-pass welcome, sales
• Author and standardize the pre-license operating model. Establish a single acquisition → enrollment

🎯 Requirements

• 12–15+ years in growth, general management, or operations leadership within a high-volume
• Demonstrated ownership of both acquisition and outcome: an acquisition-and-conversion P&L at
• Growth-marketing fluency across modern discovery/SEO/GEO, paid channels, CRO, and marketing
• Experience in PE-backed or high-accountability environments where execution is measured, reported
• Preferred: experience with regulated/accredited or state-approved curriculum and multi-state
• Bachelor's degree in Business, Marketing, Operations, or a related field.