Sr. MarTech Manager, Paid Media

📋 Description

• Identify capability gaps, technical risks, and opportunities across paid media channels that
• Translate channel and business objectives into technical requirements, integration plans
• Own the MarTech side of measurement and signal quality across conversion tracking, server-side
• Bring particular depth to mobile and app measurement, including mobile measurement partners
• Run vendor evaluations and RFPs end to end: define selection criteria, assess technical and
• Evaluate and operationalize AI-enabled marketing capabilities, including creative tagging

🎯 Requirements

• [7+] years in paid media technology, marketing technology, growth or marketing operations, ad tech
• Deep hands-on experience across paid media MarTech, with meaningful depth in at least two areas
• Direct experience implementing or specifying conversion tracking, server-side conversion APIs, tags
• Strong mobile and app measurement experience, including practical knowledge of mobile measurement
• Technical fluency with APIs, SDKs, data schemas, event taxonomies, identity and audience syncs
• A track record writing technical requirements and integration specifications that engineers and

🎁 Benefits

• Our in-office work policy is designed to keep you connected - with four days a week in the office
• Benefits that support your work and life, including backup child, elder, and pet care and
• Comprehensive health, financial, and wellbeing benefits designed to support you at every stage of
• Generous vacation policy and company-wide paid days off.
• 1% of your time off to support local community organizations of your choice.
• Annual wellness stipend to use towards eligible wellness related expenses.