Sr. Product Marketing Manager, Analytics Portfolio

📋 Description

• Own messaging and positioning for Analytics portfolio.
• Lead end-to-end GTM for Analytics; define ICP, campaigns, launches.
• Own competitive intel on Amplitude, Mixpanel, PostHog.
• Define channel mix and campaigns to drive ARR.
• Build analyst/influencer relations to boost credibility.
• Enable sales with clear analytics messaging and guidance.

🎯 Requirements

• 7+ years marketing experience; 2–3 yrs in product marketing for analytics.
• Direct experience with product analytics tools (Pendo, Amplitude, Mixpanel, PostHog).
• Proven ability to develop competitive positioning and buyer messaging.
• Strong writing, crisp narratives, and launch comms.
• AI-native approach using Claude or ChatGPT.
• PLG GTM motions (self-serve, freemium) experience.

🎁 Benefits

• Hybrid in-office culture; 3 days/week in-office unless remote.
• Offices in Raleigh, NY, San Francisco.
• Competitive US benefits: health, 401(k), equity, time off.
• Opportunity to influence analytics product space and AI workflows.
• Senior, ownership-driven team environment.