Strategy & Insights Director

Added
8 days ago
Type
Full time
Salary
Salary not provided

Related skills

data analysis analytics strategic planning quantitative research consumer insights

📋 Description

  • Design and implement a consumer insights strategy that aligns with organizational goals and drives
  • Lead cross-functional teams to integrate consumer insights into product development, marketing, and
  • Build strong relationships with internal teams, clients, and external partners to advance consumer
  • Provide thought leadership on advertising strategies, leveraging a deep understanding of the media
  • Oversee and execute advanced quantitative and qualitative research, translating complex findings
  • Craft and present compelling narratives to influence senior leadership and client decision-making

🎯 Requirements

  • 10+ years in digital marketing, with a bachelor’s degree or equivalent experience.
  • 4+ years of people management experience, with strong skills in mentoring, training, and guiding
  • Expertise in consumer insights tools such as MRI-Simmons, Pathmatics, Meltwater, NetBase, YouGov
  • Strong analytical skills, enabling the interpretation of complex data and translation into
  • Advanced knowledge of the media advertising landscape and retail industry, connecting consumer
  • Exceptional storytelling and communication abilities, crafting compelling narratives that influence

🎁 Benefits

  • Professional Development: Take advantage of our learning and development programs, mentorship
  • Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement & Pension Plans: Plan for your future with competitive retirement or pension
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by
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