UA Manager (Core, Meta)

📋 Description

• Lead Meta user acquisition across web and app funnels for a portfolio of consumer products.
• Focus on USA and Tier-1 markets; plan, launch, optimize, and scale paid campaigns with sizable
• Develop campaign structures, improve account organization, and maintain best practices for
• Build and manage a structured creative testing process based on hypotheses and performance data.
• Monitor performance using CPA, ROAS, LTV, and scalability metrics to drive growth.
• Drive automation via platform rules, scripts, integrations, and third-party tools to increase

🎯 Requirements

• Senior-level experience managing Facebook/Meta UA campaigns for web and B2C products.
• Experience handling large monthly budgets (ideally $100k+), owning performance outcomes.
• Deep knowledge of Meta advertising best practices, including structure, scaling, bidding
• Proven track record in the USA and Tier-1 markets; CIS-focused experience is not a fit.
• Strong analytical skills to evaluate data and inform scaling decisions based on CPA, ROAS, and LTV.
• Experience with automation tools, scripts, integrations, and operational workflow improvements.

🎁 Benefits

• Fully remote full-time position with global growth opportunities.
• Competitive compensation with salary details shared during recruitment.
• Bonuses for employee referrals up to $5,000.
• Professional training reimbursement up to 50% for conferences and events.
• Health benefits and wellness support; language learning discounts.