User Acquisition Manager (Meta)

📋 Description

• Create, manage, and scale ad campaigns (Meta and others)
• Optimize ad campaigns to hit KPIs
• Own KPI metrics like ROAS and spend
• Develop and test hypotheses to optimize UA
• Collaborate with PMMs and creatives to improve product and ads
• Analyze competitors' UA strategies and creatives

🎯 Requirements

• 2+ years in user acquisition/performance marketing
• Managed budgets > $100K on Meta
• Strong metrics: CPM, CTR, CPC, ROAS, CAC, LTV
• Data-driven decision making
• Experience with Amplitude and Tableau
• English level: intermediate

🎁 Benefits

• Remote or hybrid work
• Unlimited time off
• Health insurance
• 100% sick leave compensation
• Team buildings and offsites
• Language courses compensation