Video Strategist

📋 Description

• Define the role video plays across brand, social, editorial, product launch, community, and event
• Create and run a portfolio of recurring video programs that compound audience over time; own the
• Decide what we produce in-house, what goes to agencies/directors, and what we source from creators
• Set and hold the quality bar for video made under the Figma brand; write/approve briefs, run
• Partner with Brand Marketing Technologist to define and measure success metrics for each format and
• Lead, hire, and develop the video team and external bench; make the case for resourcing the

🎯 Requirements

• 10+ years across video, brand storytelling, editorial, content strategy, or production leadership
• Track record creating and running recurring video franchises that grew an audience.
• Experience owning a production model end to end (in-house vs agency vs creator, budget
• People leadership: hired, developed, and given feedback to producers, editors, or external bench.
• Fluency across the format spectrum from social short-form to long-form storytelling and launch
• Ability to set a creative bar for work made by others without becoming a bottleneck.

🎁 Benefits

• Equity
• Competitive package including health, dental, vision
• Retirement benefits with company contributions
• Parental leave and reproductive/family planning support
• Mental health and wellness benefits
• Paid time off, sick leave, holidays