B2C Marketing Lead, North America

📋 Description

• Accelerate consumer demand across US and Canada while building a world-class brand.
• Lead and mentor a B2C marketing team (Sr Marketing Manager, Marketing Manager, CRM Manager).
• Define the North America consumer marketing engine and new category of marketplaces.
• Drive local innovation and collaborate with Global leaders to scale the marketplace.
• Deliver integrated campaigns across digital, social, CRM, web, and partners.
• Collaborate cross-functionally with Global Centers of Excellence.

🎯 Requirements

• 6+ years in consumer marketing with full-funnel demand generation.
• 2–3 years of people management leading cross-disciplinary teams.
• Creative, strategic thinker with ability to define brand strategy.
• Strong data fluency for decision making and measurement.
• Experience navigating global/matrix organizations.
• Agile, prioritization mindset in a fast-growth environment.

🎁 Benefits

• Hybrid model with remote days and NYC hub (3x/week).
• Global mobility: work from abroad up to 30 days/year.
• 20 days paid vacation plus volunteer time via Shareback.
• Paid parental leave with top-up support.
• Premium health coverage: medical, dental, vision.
• 401(k) with employer-matched contribution.