Global Product Activation Lead (gPAL)

📋 Description

• Define product positioning, value proposition, and go-to-market (GTM) plans to unlock commercial
• Scope and execute initiatives to drive commercial outcomes in-market.
• Guide new product rollouts (Alpha/Beta/GA) in collaboration with Product Management and other GTM
• Work with regional cross-functional teams to collect top customer needs from the market, formulate
• Aggregate, clarify and size regional feedback to stack rank global product requests.
• Showcase product progress to internal and external stakeholders to drive awareness, adoption, and

🎯 Requirements

• 5+ years in sales activation, sales operations, sales leadership, with 3+ years of program/project
• 4+ years in the Mobile Advertising Industry and a deep familiarity with AdTech market dynamics.
• Keen understanding of AdTech sales motions, including sales enablement and product adoption best
• Proven track record of driving top line growth via sales activation and product commercialization
• Adept at leading through influence and driving clarity in ambiguous situations.
• Combination of strong analytical chops with a deep understanding of real-life seller, customer, and

🎁 Benefits

• Medical, dental, and vision insurance (U.S.-based employees)
• 401(k) plan with company match
• Short-term and long-term disability coverage
• Basic life insurance
• Well-being benefits and perks
• Up to 12 scheduled paid holidays per calendar year (U.S.-based)