Growth Lead, Organic

📋 Description

• Own Middesk's organic growth number: MQLs, inbound leads, and web traffic
• Set SEO/AEO strategy and partner with existing content talent on execution
• Build a holistic organic growth plan spanning brand, social, and content, not just search
• Define our strategy for brand reach industry events
• Partner with product marketing on content strategy and the performance of existing assets
• Establish reporting that connects organic activity to real pipeline outcomes, and use it to decide

🎯 Requirements

• A strategic thinker who can see the whole organic landscape, from search to brand to content, and
• A track record of owning a number end to end in a high-growth environment, whether that's sales
• A strong executor as well as a strategist. You'll build the plan and also do real work yourself
• Comfortable speaking to and building for a technical, AI native audience
• A background like management consulting, or an early operating role at a high growth startup, is
• Does not need to come from a narrow SEO/AEO specialist background. That skill set lives with our