Growth Marketing Manager

📋 Description

• Manage and optimize paid campaigns for select programs on Meta and Google Ads
• Support enrollment and application goals for specific programs by coordinating with lifecycle and
• Contribute to conversion rate goals by identifying opportunities across the paid funnel
• Pull and interpret campaign performance data; surface insights clearly and quickly
• Own organic search strategy and execution including keyword research, content planning, technical
• Create content such as blog posts, organic landing pages, and program pages; coordinate content

🎯 Requirements

• Hands-on experience with Meta Ads and Google Ads
• 3+ years of SEO experience in a fast-paced/startup environment, including at least one year in a
• Strong working knowledge of GA4 and Google Search Console
• Experience with SEMrush or comparable SEO platform
• Strong writing ability
• Experience in consumer-facing, enrollment-driven, or SaaS environment (strong plus)

🎁 Benefits

• Base salary ($120,000 - $125,000) + equity grant
• Medical, dental, and vision insurance
• 401(k) match
• Fertility benefits via Carrot
• Flexible Time Away + paid holidays
• In-office lunches for NY Office