Lead Product Marketing Manager, Payroll

📋 Description

• Build messaging framework for Payroll AU grounded in market insight.
• Lead end-to-end GTM planning and campaigns for Payroll AU.
• Produce concise sales enablement materials and drive adoption.
• Collaborate cross-functionally to align messaging across teams.
• Act as go-to source on Payroll AU health and performance with actionable insights.
• Translate payroll/compliance details into clear senior narratives.

🎯 Requirements

• 5–7 years in product marketing or strategic GTM roles, B2B SaaS.
• Experience leading GTM for high-impact product launches across markets.
• Experience in payroll, HR tech, or regulated product preferred, not required.
• Turn customer insight into messaging, content and campaigns that drive adoption.
• Strong business acumen and comfort with data (opportunity sizing, funnel metrics).
• Excellent storytelling and communication to articulate value to internal/external audiences.

🎁 Benefits

• Flexible work policy with a work-from-home stipend.
• Employee Share Ownership Plan (ESOP).
• Paid parental leave.
• Group Salary Continuance Insurance.
• Employee Assistance Program.
• Additional leave days (study, celebration, volunteering).