Measurement Strategist

📋 Description

• Establish data architecture and measurement infrastructure
• Define event taxonomies, KPI definitions, attribution rules, and reporting requirements
• Build and maintain analytical datasets, SQL queries, automated workflows, dashboards, and data
• Partner with engineering on tracking, integrations, identity matching, and data pipelines
• Own a prioritized experimentation roadmap (geo holdouts, matched-market tests, audience holdouts
• Design and execute incrementality tests with hypotheses, power analyses, minimum detectable

🎯 Requirements

• 5–6+ years in marketing science, measurement, growth analytics, or related field
• Advanced SQL and strong Python or R
• Demonstrated incrementality expertise (designing/analyzing experiments, power analysis
• Practical MMM experience (data prep, partner collaboration, methodology evaluation)
• Experience establishing measurement infrastructure across advertising platforms, web/app analytics
• Strong understanding of full-funnel media, attribution limitations, cohort analysis, CAC, LTV

🎁 Benefits

• Unlimited PTO + US holidays
• Remote-First Culture (hybrid for NY/Lisbon based)
• Company-sponsored medical, dental, and vision coverage
• 401(k) with company match and profit-sharing opportunities
• Flexible parental leave
• Growth exposure beyond core role