Paid Social Media Manager

📋 Description

• Execute and optimize paid social campaigns across platforms, ensuring accurate setup, targeting
• Monitor campaign performance daily, implementing A/B tests and real-time optimizations to maximize
• Manage creator allowlisting, troubleshoot platform issues, and ensure proper tracking and campaign
• Stay up to date on platform trends, new ad products, and emerging opportunities to improve campaign
• Develop and execute creative testing strategies to identify top-performing content, messaging, and
• Support social commerce initiatives, including TikTok Shop and shoppable ad formats.

🎯 Requirements

• 3–4 years of hands-on paid social experience, with a proven record of contributing to successful
• Direct experience with major paid social platforms, including Meta Business Manager, TikTok Ads
• Up-to-date knowledge of platform-specific features, products, and best practices
• Working knowledge of tracking pixels, UTM parameters, and ad implementation
• Experience with creator and influencer paid amplification, including Spark Ads and partnership ads
• Strong written and verbal communication skills, with the ability to convey strategies and insights

🎁 Benefits

• Medical, Dental, Vision
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• Professional development stipend
• New joiner's Home office allowance